Self-Driving Cars Inspire Excitement But Also Anxiety

How optimistic are you about self-driving technology? Do you think autonomously driven cars are safe? How much extra would you pay for the option? These are some of the questions a global survey asked to people in six countries to gauge global sentiment about a technology that virtually all automakers expect to be commercially viable in…

Advanced Driver Assistance Systems Update Oct. 14th, 2014

Advanced Driver Assistance Systems Update - Oct. 14th, 2014

Race is on to build world's first driverless car - Financial Times Race is on to build world's first driverless carFinancial TimesThese so called ADAS features – advanced driver assistance systems – help alleviate the tedium of driving and reduce accidents. Newcomer Tesla Motors last week unveiled a self-driving feature that can adjust the vehicle's speed automatically after ... Read more ...

Car safety and the digital dashboard - E&T magazine E&T magazineCar safety and the digital dashboardE&T magazineThe long-term trend is towards steer-by-wire and brake-by-wire systems that allow electronic control units (ECUs) to control how the vehicle moves. They will work with advanced driver assistance systems (ADAS) that use a combination of video cameras, ... Read more ...

Image Sensor Market Growing at CAGR 8.06% & Estimated to be $15.77 Billion ... - Virtual-Strategy Magazine (press release)
Image Sensor Market Growing at CAGR 8.06% & Estimated to be $15.77 Billion ...Virtual-Strategy Magazine (press release)Due to the increased use of ADAS (Advanced Driver Assistance Systems) in vehicles and machine vision systems in industrial automation, ADAS make use of image sensors offering features such as; parking assistance, lane departure warning and collisionﾠ...Global Markets for Automotive Sensor TechnologiesPR Newswire (press release)all 3 news articlesﾠ»
Read more ...
Tesla's hand-free highway model ready to roll next year - Business Spectator
Business SpectatorTesla's hand-free highway model ready to roll next yearBusiness SpectatorGM's Cadillac division promises in 2016 a system it calls "super cruise" that allows hands-free operation of a car at highway speeds. Volkswagen's Audi, and other luxury brands also have signalled plans to offer hands-free "advanced driver assistanceﾠ...
Read more ...
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Self-driving cars-the next terrorism threat? - MSN Money
Egil Juliussen, the director of research for infotainment and advanced driver assistance systems at research group IHS Automotive, told CNBC via ...
NNG marks global trends for in-car navigation, says excellence in HMI is... - Autocar Professional
Further enhancing the driving experience and taking the first step towards a completely automated car is the Advanced Driver Assistance System ...
Rohde & Schwarz – Innovative test solution for the development of automotive radar sensors - Electropages (blog)
For this reason, the automobile industry is increasingly using this technology in advanced driver assistance systems (ADAS). In combination with the ...
Image Sensor Market Growing at CAGR 8.06% & Estimated to be $15.77 Billion by 2020 - Virtual-Strategy Magazine (press release)
Due to the increased use of ADAS (Advanced Driver Assistance Systems) in vehicles and machine vision systems in industrial automation, ADAS ..
Mercedes-Benz's 'Dr. Z' unveiling concept car at CES 2015 - CNET

Automotive Vehicle-to-Everything (V2X) Communications Market 2014-2024

NEW YORK, Oct. 7, 2014 /PRNewswire/ -- Report Details Vehicle-to-Everything communications, which encapsulate a truly Connected Vehicle -able to communicate with other vehicles, traffic lights, toll gates, pedestrians, and even the owner's home, is the automotive sector's answer to safe, clean and ultimately autonomous/self-driving vehicles. In 2014, the V2X market is still in its infancy comprising…

Advanced Driver Assistance Systems News - Oct. 6th, 2014

Advanced Driver Assistance Systems News Oct. 6th, 2014

Tesla: Counting Down to Oct. 9 - Barron's (blog)
Investorplace.comTesla: Counting Down to Oct. 9Barron's (blog)Tesla has confirmed that it has begun shipping Model S vehicles equipped with camera safety systems to comply with European safety ratings, and press reports indicate that Mobileye (MBLY) may be the [advanced driver assistance systems, or] ADASﾠ...Will Tesla Motors Inc (TSLA) Leapfrog Other Automakers On Technology ...Tech Insiderall 103 news articlesﾠ»
Read more ...
Will Tesla Motors Inc (TSLA) Leapfrog Other Automakers On Technology Standpoint?
Tesla Motors Inc (NASDAQ:TSLA)’s CEO, Elon Musk mentioned in a tweet about unveiling the Model D Vehicle in October 9th Event. “About time to unveil the D and something else,” was his tweet. ‘Something else’ in his tweet has sparked a lot of speculations and rumors about ...
Read more ...
Technology Takes the Wheel - New York Times
The very nature of driving, experts say, will be radically reshaped - and the .... project manager for Valeo's Advanced Driving Assistance Systems.





Nvidia Adds Honda To Its List Of Auto Customers - Trefis
Nvidia (NASDAQ:NVDA) announced the launch of a Tegra-based touchscreen system called the Honda Connect at the Paris Auto Show last week. Honda connect is the world's first embedded Android-based in-car infotainment system. It has a 7-inch customizable...
Read more...
Letting Your Car Find a Spot and Park Itself - Sci-Tech Today
With a thumb swipe on a smartphone, your car one day will be able to drive into a parking deck, find an open spot and back into a space -- all by itself. Technology being honed by French auto parts maker Valeo uses a dozen ultrasonic sound-wave sensors, 360-degree cameras and a laser scanner to safely park within a few centimeters of other vehicles...
Read more...
Mobileye -6%; Raymond James downgrades on valuation - Seeking Alpha

• With shares having more than doubled from their $25 IPO price, Raymond James has decided to downgrade Mobileye to Market Perform.
• Nonetheless, RJ still considers Mobileye "well-positioned to benefit from increasing [advance driver assistance systems] adoption rates and the ultimate realization of an autonomous driving future."

Technology Takes the Wheel - NY Times Video

Google’s driverless car may still be a work in progress, but the potential for semiautonomous vehicles on American roads is no longer the stuff of science fiction. By the end of the decade, a growing number of automakers aim to offer some form of hands-off-the-wheel, feet-off-the-pedals highway driving where a driver can sit back and let the car take control.

Read more...

Tesla, Mobile-eye & Jaguar in the news

Tesla, Mobile-eye & Jaguar in the news

Earlier this week Global Equities Research analyst Trip Chowdhry weighed in on Tesla Motors TSLA relating to its use of MobileEye MBLY Advanced driver assistance features.
It was noted that starting today some Model S 85 KwH models with a Tech Package, came equipped with the following:

• Driver Assist feature including Lane Departure
• Speed Assist
• Parking Sensors

The specculation is that the Driver Assist feature is from MobileEye, but by looking at the camera, they were unable to identify the supplier.
"As we have been saying "Within the next 3 months, Tesla is expected to include the Driver Assist features into the Tesla Model S" - seems now, that probably Tesla has delivered Driver Assist much before than what we were expecting ," Chowdhry said.
Also an artcle from today's Investors Business Daily titled, "Tesla October Surprise: Is It Date With A Model?" regarding speculation the Elon Musk's cryptic tweet from yesterday " About time to unveil the D and something else" could be referring to the driver assist feature mentioned above.
You can read the article here: http://news.investors.com/technology/100214-720028-tesla-hints-at-october-news-announcements.htm

More news
Jaguar joins the race to driverless cars

Jaguar says it is ready to join rivals and start developing driverless car technology and that the Jaguar Land Rover is well on the way to delivering with a car that will drive itself within the next decade.

Debunking MOST vs. Ethernet Debate
Car electronic systems are some of the most complex systems in production, consisting of many subsystems or domains. As more functions are added to each vehicle, these domains must communicate with each other, and sometimes there needs to be coordination between multiple domains.
For example, an Advanced Driver Assistance System (ADAS) needs to process information from multiple cameras and other sensors. More

TomTom and Bosch SoftTec team up to deliver advanced driver assistance systems

 Press Release

Amsterdam, 29 September 2014 – TomTom (TOM2) has today announced a partnership with Bosch to integrate its navigation technology and maps into Bosch’s Advanced Driver Assistance Systems (ADAS).
This partnership will enable Bosch to develop more advanced applications including intelligent cruise control, upcoming curve alerts, and jam tail warnings, which are all critical components for car manufacturers developing the latest standard in automated driving systems.

Having the most up-to-date map and navigation data is an essential component of ADAS, providing drivers with a more detailed view of the road ahead. TomTom’s smart map making technology enables Bosch to create more accurate Advanced Driving Applications with near real-time information.

“Combining TomTom’s navigation technology and maps with Bosch’s proven advanced driving systems enables car manufacturers to create a competitive solution for drivers,” said Jan Maarten de Vries, VP Automotive at TomTom. “They benefit from having the most accurate information of what’s happening on the road ahead, building an overall safer driving experience.”

"We make driving safer and more convenient by integrating TomTom's latest information with our decades of automotive expertise, thereby creating innovative solutions. This is how we make a cutting-edge contribution to safe driving," comments Torsten Mlasko, Managing Director at Bosch SoftTec GmbH.

A demo of the Advanced Driver Assistance System will be available at the TomTom booth during Paris Motor Show: Hall 3 booth 234.

Please click here for the related video clip http://youtu.be/m7gIXqzZQQc

Cohda Wireless welcomes news of GM’s first connected car.

Press Release

September 23, 2014
Global connected vehicle technology leader Cohda Wireless has welcomed news that General Motors’ first intelligent ‘connected car’ is due off the production lines within the next two years.

Delphi Automotive PLC, a company that will supply GM with connectivity technology to let cars “talk” with one another and provide drivers with critical safety information, uses Cohda’s safety applications software. 

Earlier this month, General Motors CEO Mary Barra revealed at the Intelligent Transport System (ITS) World Congress in Detroit that Cadillac would build GM’s first V2V-equipped car in the 2017 Cadillac CTS in about two years.

“We believe the CTS will be one of the most, if not the most, intelligent and connected production vehicles on the road,” said Ms. Barra. “It will talk to other V2V-equipped cars to avoid crashes; it will talk to V2I-equipped infrastructure to reduce congestion; and it’s 4G LTE connection and active safety features will give drivers piece of mind.”

The global car industry is actively embracing both Vehicle-to-Vehicle (V2V) and Vehicle-to-Infrastructure (V2I) implementations of connected car technology, which are collectively referred to as V2X.

One driver for this adoption in the US is a recent US Department of Transportation report containing preliminary estimates that the safety benefits of V2V safety applications such as Left Turn Assist (LTA) and Intersection Movement Assist (IMA) could prevent as many as 592,000 crashes and save 1083 lives per year.

Cohda Wireless CEO Paul Gray said General Motors’ announcement was an important milestone in the development of the V2X market. “Using Cohda’s software, Delphi will be first to market with V2V and V2I communication technology that significantly advances driver safety,” he said.

“Cohda is supplying the complete software stack for Delphi, comprising 10 safety apps including LTA and IMA, which the US Department of Transportation identifies as life-saving apps.

“The recent announcements by GM and Delphi move Cohda from the trial phase to the production stage in the market development of V2X technology.”

Delphi’s wireless vehicle communication technology extends the range of existing advanced driver assistance systems functionality. Radio signals transmit traffic data from car-to-car to alert drivers of potential road hazards; even those beyond the driver’s line of sight or out of the vehicle’s sensor range. This technology can signal to the driver a number of traffic situations ahead including road condition hazards, road work, emergency vehicle warning, stationary or slow-moving vehicles, traffic jams, accidents, as well as traffic signals or signage indicators.

“The ability to detect and signal to the driver of danger ahead is a significant leap toward improving driver safety and traffic management,” said Jeff Owens, chief technology officer, Delphi Automotive.

About Cohda Wireless
Cohda Wireless is the leading equipment vendor in the V2X market. The company manufactures systems with acknowledged best-in-world performance. Cohda’s hardware and software products are being used in more than 60 per cent of all V2X field trials worldwide today. Customers include many carmakers, tier one suppliers, automotive chipmakers, road authorities and new market entrants. Cohda’s products are already used in the USA, Europe, Australia, Japan, China, and Korea. For more information, visit www.cohdawireless.com.

For media assistance, contact John Harris on +61 8 8431 4000 or email john@impress.com.au.

Panasonic to take 50% stake in Spanish auto parts maker Ficosa

OSAKA – Panasonic Corp. has plans to take a roughly 50 percent stake in Spanish auto parts maker Ficosa International S.A. to increase its development of advanced vehicle safety systems, a source with knowledge of the deal said Thursday.

The electronics maker will likely spend tens of billions of yen on the purchase, its first major acquisition in the automotive industry, which the company has identified as a key area as it undertakes a strategic shift.

The Spanish supplier possesses advanced automotive mirror technology, regarded as a crucial part of advanced driver assistance systems that many global carmakers have recently been focusing on. Panasonic aims to boost its development of a vehicle safety monitoring system by incorporating vehicle-mounted censors and cameras it has developed itself, the source said.

Panasonic is looking to nearly double its sales of automotive products to 2 trillion Yen by fiscal 2018 from 1.2 trillion Yen last fiscal year. Of the 2 trillion, it expects it will generate 10 percent from businesses obtained through mergers and acquisitions.

Ficosa is headquartered in Barcelona and runs operations globally with a workforce of 8,700 people. It posted revenue of 130 billion Yen in 2013.

Wabco Industry First Mobile Application for Safety and Efficiency Functions on Truck-Trailer Combinations.

WABCO Unveils Industry’s First Mobile Application That Monitors and Controls Safety and Efficiency Functions on Truck-Trailer Combinations; New OptiLink Technology Sets Mobile Standard

BRUSSELS, Belgium and HANOVER, Germany, September 24, 2014 – WABCO Holdings Inc. (NYSE:WBC), a leading global supplier of technologies to improve the safety and efficiency of commercial vehicles, today announced OptiLink^TM technology, the industry’s first mobile application that remotely controls and monitors a suite of vehicle safety and efficiency functions on truck-trailer combinations, at IAA Commercial Vehicles 2014 in Hanover, Germany.
WABCO’s new OptiLink technology is the first on the market to provide a single user interface via a mobile device, such as a smartphone, to monitor and control multiple functions on both the truck and trailer. Available in 11 languages, WABCO’s new OptiLink application offers easy operator access to 18 functions, providing the industry’s widest range of functions for tractor-trailer combinations through a single mobile device.
“WABCO’s OptiLink technology marks another milestone in remote management of safety and efficiency functions on truck-trailer combinations worldwide, while also offering considerable opportunity to improve return on investment on daily fleet transport business,” said Nick Rens, WABCO President, Trailer Systems, Aftermarket and Off-Highway Division. “Our new OptiLink mobile application enables fleet managers and drivers to further improve vehicle safety and efficiency, while enhancing driver effectiveness and comfort. In addition, OptiLink helps lower operational costs and supports better utilization of assets.”
WABCO’s new OptiLink mobile application will be one of the features in the WABCO App. It equips drivers with an easy-to-use display of highly visualized information from the vehicles’ onboard systems, such as suspension control, lift axle control and brake functions. It also allows users to tailor their OptiLink “dashboard” according to preferences for control and monitoring of vehicle safety, efficiency, performance and comfort.
Through OptiLink, WABCO’s suite of differentiated vehicle control functions that help to make trucks and trailers safer, easier and more efficient to operate, a range of broad functionalities will be at the user’s fingertips. Truck and trailer functions that will be remotely monitored and controlled through OptiLink include:

• OptiRide^TM electronically controlled air suspension for trucks and trailers
• OptiLevel^TM with six modules for trailers, including Lift & Lower and Memory Level
• OptiLoad^TM automatically mitigates overload on the truck-trailer’s traction axles
• OptiTurn^TM improves trailer maneuverability in roundabouts and around corners
• Traction Help increases traction of a truck’s rear axle on slippery surfaces
• Lift Axle Control automatically raises the lift axle when a trailer is empty
• Axle Load automatically warns in case of axle overload on trucks and trailers
• Operating Data Recorder Tracker records all driving data, including driver behavior
• Brake Functions such as brake release; brake lining wear, and “finisher brake” for unloading to an asphalt finisher vehicle
• Immobilizer secures a trailer with a unique PIN code locking system
• TailGUARD^TM rear blind-spot detection with automatic braking
• OptiTire^TM new generation of tire pressure monitoring for trucks and trailers
• Vehicle Inclination indicates “red light” warning in response to deviation from pre-set limits

The WABCO App features multiple, additional functionalities, including WABCO News, advanced location finder of service partners worldwide, verification of genuine WABCO parts, as well as online technical resources for diagnostics.
WABCO’s mobile application is available on iOS, Apple’s mobile operating system; and on Android, the mobile operating system backed by Google and others.

WABCO at IAA Commercial Vehicles 2014
WABCO in Hall 16 at Booth B10
Transics International in Hall 11 at Booth B02 in Software Services
Hanover Exhibition Center; Hanover, Germany
Press Days: September 23 and 24
Public Days: September 25 to October 2

WABCO’s Live Demonstrations at IAA Innovation Stage 2014
WABCO vehicle safety and efficiency systems will be demonstrated daily (outdoor exhibition area, north of Hall 26). See an advanced driver assistance system in action: WABCO rear blind-spot monitoring with automatic braking. In addition, discover innovative WABCO aerodynamic concepts for trailers.

Keynote about India by WABCO INDIA
P. Kaniappan, Vice President, WABCO INDIA, will address “India’s New Role in a Globalized Commercial Vehicle Industry” on October 1 at 12:10 p.m. in the Convention Center

About WABCO
WABCO (NYSE: WBC) is a leading global supplier of technologies and control systems for the safety and efficiency of commercial vehicles. Founded nearly 150 years ago, WABCO continues to pioneer breakthrough electronic, mechanical and mechatronic technologies for braking, stability and transmission automation systems supplied to the world’s leading commercial truck, bus and trailer manufacturers. With sales of $2.7 billion in 2013, WABCO is headquartered in Brussels, Belgium. For more information, visit www.wabco-auto.com
 
WABCO media contact
Tobias Mueller, +49 89 470 277 112, tobias.mueller@klenkhoursch.de
 
WABCO investors and analysts contact
Christian Fife, +1 732 369 7465, christian.fife@wabco-auto.com

WABCO Showcases Advanced Safety Technologies at IAA 2014 - Press Release

Press Release - WABCO Holdings Inc.

NYSE : WBC

September 16, 2014 07:00 ET

WABCO Showcases Advanced Safety Technologies at IAA 2014; Company's Technology Leadership Improves Safety Performance of Trucks, Buses and Trailers Worldwide

BRUSSELS, BELGIUM--(Marketwired - Sept. 16, 2014) - WABCO Holdings Inc. (NYSE:WBC) (www.wabco-auto.com), a leading global supplier of technologies to improve the safety and efficiency of commercial vehicles, announced today that it will showcase its industry-leading safety technologies at IAA Commercial Vehicles 2014 in Hanover, Germany. The company will demonstrate its continued technology leadership by featuring pioneering and breakthrough products and systems that help commercial vehicle manufacturers and fleet operators worldwide to significantly improve vehicle safety.
IAA Commercial Vehicles 2014, one of the industry's most global and comprehensive trade shows, will be held in Hanover from September 23 to October 2.
"At IAA 2014, we will demonstrate the vehicle safety technologies that differentiate WABCO as a leading supplier to every major manufacturer of trucks, buses and trailers in every region of the world," said Jacques Esculier, WABCO Chairman and Chief Executive Officer. "Innovations such as our market-leading OnGuard™ autonomous emergency braking systems and Electronic Stability Control are augmented with several new products that include OnLane™, lane departure warning with driver drowsiness alert and mBSP™, a breakthrough modular braking system platform. These technologies will further help the commercial vehicle industry to improve the safety performance of trucks, buses and trailers worldwide."
WABCO will showcase numerous leading safety and driver assistance technologies from its portfolio of "industry firsts" and major innovations at IAA 2014. Differentiating WABCO products and systems on display at IAA 2014 will include:

• Industry-leading OnGuardPLUS™ - advanced emergency braking system (AEBS) for trucks and buses that detects moving, decelerating and stationary vehicles ahead. It alerts the driver via acoustic, visual and haptic signals. OnGuardPLUS autonomously applies the brakes and can bring the vehicle to a complete stop, helping to prevent or mitigate rear-end collisions. The system is the industry's first AEBS that complies with European regulations now in effect. OnGuardPLUS further elevates vehicle safety by building on WABCO's market-leading OnGuard™ technology. OnGuard is the first collision mitigation system (CMS) with active partial braking in North America that helps to mitigate rear-end collisions involving moving or stopping vehicles. OnGuard is the leading CMS solution in that region.
  
  
• Advanced Hydraulic ABS with ESCsmart™ - latest generation of hydraulic anti-lock braking system (ABS). Another industry first, this system integrates seamlessly with electronic stability control (ESC) for light- and medium-duty commercial vehicle platforms worldwide. WABCO's Hydraulic ABS offers multiple new functionalities, including Automatic Traction Control and Hill Start Aid.
  
  
• Enhanced OnLane™ - camera-based lane departure warning system features new optional functionality of driver drowsiness alert. OnLane continuously monitors the vehicle's position within lane markings and detects weaving driving behavior that could indicate driver drowsiness. It alerts the driver via acoustic and visual warning and, thereby, improves driver attentiveness, as well as overall vehicle and road safety.
  
  
• Breakthrough mBSP™ - modular braking system platform (mBSP) enables commercial vehicle manufacturers worldwide to interchangeably equip their diverse global truck and bus platforms with anti-lock braking (ABS) or electronic braking (EBS) systems based on regional market or regulatory requirements. WABCO's mBSP, another industry first, features the industry's highest degree of standardization across both components and software of its ABS and EBS systems.
  
  
• Next generation TailGUARD™ - Advanced driver assistance system that combines the functions of rear blind-spot monitoring and automatic braking. A proven safety technology for trailers since 2010, TailGUARD is now available for the first time for trucks and buses. It uses up to 6 ultrasonic sensors to identify even small stationary or moving objects hidden in the vehicle's blind spot. WABCO's TailGUARD alerts the driver via audio and visual signals before automatically applying the brakes to prevent collisions. WABCO will daily demonstrate TailGUARD at the IAA 2014 Innovation Stage.
  
  
• Fleet management solution TX-ECO - Transics International's driver performance management system helps commercial vehicle fleet operators improve vehicle safety and operational efficiency. TX-ECO records 7 driving style indicators, including excessive speeding and hard braking, which provides the foundation for data-based driver training and improved safety performance for fleets. WABCO acquired Transics International, a market leader in Europe, in February 2014.
  
  

WABCO at IAA Commercial Vehicles 2014

WABCO in Hall 16 at Booth B10

Transics International in Hall 11 at Booth B02 in Software Services

Hanover Exhibition Center; Hanover, Germany

Press Days: September 23 and 24

Public Days: September 25 to October 2

WABCO Press Conference
September 23 from 9:45 to 10:15 a.m. in the Convention Center
WABCO's Live Demonstrations at IAA Innovation Stage 2014
WABCO vehicle safety and efficiency systems will be demonstrated daily (outdoor exhibition area, north of Hall 26). See an advanced driver assistance system in action: WABCO rear blind-spot monitoring with automatic braking. In addition, discover innovative WABCO aerodynamic concepts for trailers.
Keynote about India by WABCO INDIA
P. Kaniappan, Vice President, WABCO INDIA, will address "India's New Role in a Globalized Commercial Vehicle Industry" on October 1 at 12:10 p.m. in the Convention Center.
About WABCO
WABCO (NYSE:WBC) is a leading global supplier of technologies and control systems for the safety and efficiency of commercial vehicles. Founded nearly 150 years ago, WABCO continues to pioneer breakthrough electronic, mechanical and mechatronic technologies for braking, stability and transmission automation systems supplied to the world's leading commercial truck, bus and trailer manufacturers. With sales of $2.7 billion in 2013, WABCO is headquartered in Brussels, Belgium. For more information, visit www.wabco-auto.com.

Contact Information

• 
  
  WABCO media contact:
  Tobias Mueller
  +49 89 470 277 112
  tobias.mueller@klenkhoursch.de
  
  Transics International media contact:
  Tinne Baele
  +32 57 34 61 71
  tinne.baele@transics.com
  
  WABCO investors and analysts contact:
  Christian Fife
  +1 732 369 7465
  christian.fife@wabco-auto.com
  www.wabco-auto.com

GM's driverless car future

Advanced Driver Assistance Systems Market to reach $50 billion US by 2020

Advanced Driver Assistance Systems Market to reach $50 billion US by 2020

According to a global market report published by Transparency Market Research "Advanced Driver Assistance Systems (ADAS) Market - Global Industry Analysis, Size, Share, Growth, Trends and Forecast, 2013 - 2020," the global advanced driver assistance systems (ADAS) market was valued at USD $14.8 billion in 2013, and will grow with a Compound Annual Growth Rate (CAGR) of 19.2% from 2014 to 2020 and end up over USD $50 billion by 2020.

Year    Billions
2014    $17.64
2015    $21.03
2016    $25.07
2017    $29.88
2018    $35.62
2019    $42.45
2020    $50.61

One of key factors driving the ADAS market is the increasing emphasis on safety and the adoption of safety measures. North America, Europe and many large Asian countries such as India, China and Japan are mandating new safety regulations that are making Advanced Driver Assistance Systems increasing likely to be mandatory for all new cars. Another important factor contributing the growth of this market is the increasing demand for comfort driving by using latest technology. ADAS technologies support everyday driving tasks by improving comfort and reducing demands on the driver which helps in enhancing luxury and comfort and on the other side it is also very useful for safety purpose.

Adaptive cruise control segment was the largest segment and accounted for 18.15% of the global market in 2013. The tire pressure monitoring system is expected to grow faster than that of other segments, growing at a CAGR of 21.1% from 2014 to 2020. Moreover, high level of economic activities and mandatory legislations across the globe is expected to spur the growth of the market during the forecast period.

North America held the largest market share in 2013. This was attributed to stringent safety & environmental regulation and buying patterns of the people of North America. Consumers in this region are more inclined toward the automobiles with advanced comfort systems and features that support the health and safety regulations imposed by the government of North America. Asia Pacific is expected to be the fastest growing region, with an expected CAGR of 20.5% from 2014 to 2020. Growing vehicle demand, improving lifestyle, and changing buyer's preferences are the major factors driving the ADAS market in Asia Pacific.

See this page for the full list of companies involved in the Advanced Driver Assistance Systems market. 

The full Advance Driver Assistance System Market Report is available at http://www.transparencymarketresearch.com/advanced-driver-assistance-market.html

Basic Lane departure warning systems, What are they and how do they work?

Basic lane departure warning systems. What are they and how do they work?

A basic lane departure warning makes use of a single camera. The camera plus the processing software to run it will cost, at most, only a couple hundred dollars. I have seen a few available on amazon for less than $100. You can see the results of an amazon search for lane departure warning systems here. These are only basic models.

The software continuously monitors how close you are to the roads surface markings. If you veer to closely towards either side of the lane, it will alert you with a sound. However, it will only beep if your turn signal isn't on. Advances in more recent ( and obviously more expensive) models will automatically adjust your course if you don't take action within a few seconds. And now an even higher level of system that will automatically keep your car centered on the road. These are subtle corrections and you, as the driver, can always override the car and turn the wheel manually.

How the basic basic lane departure system works: a windshield camera that tracks lane markings on the road.

The most common lane departure warning system is a camera mounted at the top of the windshield (inside the car), often it will be mounted to the rear view mirror. It captures a continuous moving view of the road ahead. This image is digitized and then checked for straight or dashed lines — the lane markings on every major road. Obviously, as the driver, you’re supposed to keep the car centered between the two lines. As the car drifts side to side and approaches or reaches one of these lane markings, the driver will get a warning: a visual alert plus either an audible tone, a vibration in the steering wheel, or a vibration in the seat. If the turn signal is on, the car assumes the driver is intentionally trying to cross over the line, and there will be no alert. That is all the lane departure warning system does.

Then there’s the more advanced lane keep assistant system. The camera performs the same function but when the car reaches the lane marking, the car will automatically move itself away from the marker. Depending on the model, this steering change can be done by braking the opposite front wheel and the car will shift  back into the lane or the car can also move you back by slightly turning the steering wheel. In all cases and models, the driver can easily overide the system’s intentions by turning the wheel. There are also models that use a set of lasers or infrared sensors. However, these are rarely as cameras are much cheaper and just as effective.

The lane departure warning system is just one part of the advanced driver assistance system (ADAS) being created by companies such as Mobileye, Delphi Automotive Systems, Robert Bosch GmbH, and TRW Automotive Holdings Corp. Some of the many upcoming features will include adaptive cruise control that paces you against the car in front (keeping a consistent distance), lane departure warning or lane keep assistance watching ahead and to the side, blind spot detection watching for cars coming up in adjacent lanes, and rear parking sonar and a camera behind (sometimes on all four sides) watching behind when you’re backing up and pedestrian and motorcycle detection around the car. Lane departure warning/lane keep assist is so good now, the best systems could keep you centered in your lane for miles. It is almost (but not quite) a self-driving car at that point but be warned that all of them will stop working after just a few seconds if they detect no hands on the steering wheel.

In upcoming posts, I will explore in more detail each of these many exciting new features in an advanced driver assistance system (ADAS).

Companies manufacturing advanced driver assistance systems

There are a number of companies that make advanced driver assistance systems.




Wabco Holdings
WABCO is a Belgian company based out of Brussels. 2013 sales were $2.7 billion. They are a global supplier of technologies and control systems for the safety and efficiency of commercial vehicles. Nearly 150 years old, WABCO delivers mechanical, mechatronic and electronic technologies for braking, stability and transmission automation systems supplied to the world’s leading commercial truck, bus and trailer manufacturers.
Trades on the NYSE under the symbol WBC

Mobileye NV:
Mobileye N.V. engages in designing and developing software and related technologies for camera-based advanced driver assistance systems. The company offers software algorithms and EyeQ chips that perform detailed interpretations of the visual field to anticipate possible collisions with other vehicles, pedestrians, cyclists, animals, debris, and other obstacles; and detect roadway markings, such as lanes, road boundaries, barriers, and related items, as well as identify and read traffic signs and traffic lights. Mobileye N.V. is headquartered in Jerusalem, Israel.
Trades on the NYSE under the symbol MBLY

Delphi Automotive Systems, LLC (privately held)
Delphi's Collision Mitigation System (CMS) uses unique data fusion algorithms that combine the input from radar and vision sensors to enhance safety system functionality. The system consists of a camera, sophisticated vision control module and multimode electronically scanning radar.

Robert Bosch GmbH (privately held)
Active safety systems such as the Antilock Braking System ABS, the Traction Control System TCS or the Electronic Stability Program ESP® intervene before a crash occurs.  Based on intelligent sensor technology, driver assistance systems constantly monitor the vehicle surroundings as well as the driving behaviour to detect potentially dangerous situations at an early stage.

TRW Automotive Holdings Corp.,
TRW Automotive is an automotive supplier. Its products include integrated vehicle control and driver assist systems, braking systems, steering systems, suspension systems, occupant safety systems (seat belts and airbags), electronics, engine components, fastening systems and aftermarket replacement parts and services. TRW’s experimental steering wheel features vibrating motor notifying drivers of impending accidents.
Trades on the NYSE under the symbol TRW
TRW is being purchased by ZF Friedrichshafen AG (German Automotive Group) 

Possibly resells Mobileye products?

Autoliv Inc.
Autoliv Inc. is a worldwide leader in automotive safety, a pioneer in both seatbelts and airbags, and a technology leader with the widest product offering for automotive safety. Developed radar and vision technology to make driving easier and safer by monitoring the environment around the vehicle, giving the active safety systems a chance to adjust engine output, steering or braking to avoid a crash. 
Trades on the NYSE under the symbol  ALV

HELLA KGaA Hueck & Co.  (privately held)
Manufacturer of the lane change assistant, of which they have sold more than 3 million units, is based on 24-GHz radar sensors. It constantly monitors the area behind the car when passing or changing lanes, and warns the driver about vehicles approaching from the rear or in the next lane over.

Continental AG
Continental AG, commonly known as Continental or Conti, is a leading German automotive manufacturing company specializing in tires, brake systems, automotive safety, powertrain and chassis components, tachographs, and other parts for the automotive and transportation industries.
Trades over the counter under the symbol CTTAY.

Denso Corporation
Denso Corporation is a global automotive components manufacturer headquartered in Japan.
Trades over the counter under the symbol DNZOY

Magna International
Magna International Inc. is a global automotive supplier headquartered in Aurora, Ontario, Canada. In 2012 it was the largest automobile parts manufacturer in North America by sales of original equipment parts, and one of Canada's largest companies.
Trades on the NYSE under the symbol MGA

Possibly resells Mobileye products?

Valeo
Valeo is an automotive supplier, partner to all automakers worldwide. As a technology company, Valeo proposes innovative products and systems that contribute to the reduction of CO2 emissions and to the development of intuitive driving.
Trades over the counter under the symbol VLEEY

ZF Friedrichshafen AG ( Privately Held???? )
ZF (founded in 1915) is a German car parts maker and has 122 production companies in 26 countries with 72 643 employees. 2013 sales of EUR 16.8 billion. ZF is among the top 10 companies on the ranking list of the largest automotive suppliers worldwide. Announced a takeover of TRW Automotive Holdings in July.

Cars With Lane Departure Warning

What is a Lane departure warning system?

A lane departure warning system is a mechanism that is designed to warn a driver when the vehicle begins to move out of its lane (unless a turn signal is on in that direction) on highways and streets. These systems were created to help reduce accidents by addressing three of the main causes of collisions: driver error, distractions and drowsiness.

There are two main types of these warning systems:

• Systems which warn the driver (lane departure warning, LDW) if the vehicle is leaving its lane (this includes visual, audible, and/or vibration warnings)
• Systems which warn the driver and, if no action is taken, automatically take steps to ensure the vehicle stays in its lane (lane keeping system, LKS)

There are 3 main sensors used in modern lane warning/keeping systems:

• Video sensors in the visual domain (mounted behind the windshield, typically integrated beside the rear mirror)

• Laser sensors (mounted on the front of the vehicle)

• Infrared sensors (mounted either behind the windshield or under the vehicle)[3]

Which Car Companies have lane departure warning system installed on their cars?

There are 10 car manufacturers with 23 different models that feature lane departure or lane keeping technology installed on the car.

The manufacturers and models are: (please note that not every model year has them)

Ford
Explorer, Fusion, Taurus, F-150, Focus

Lincoln
MKC, MKS, MKZ, MKT

Toyota
Prius

Acura
RLX, TLX, MDX

Infiniti
Q50

Mercedes
E-Class, S-Class, Sprinter

Audi
A3, A6, TT

Chrysler
200

Dodge
Charger

Hyundai
Genesis